In the middle of the worst auto-sales slump in 30 years, General Motors Corp. this week began sending its revived Chevrolet Camaro sports coupe to dealerships, hoping that this iconic nameplate with a nostalgic following among baby boomers might find some traction in the weak marketplace.
The automaker conceived the idea for the new Camaro more than three years ago, and first showed a concept version at the 2006 Detroit auto show — at a time when auto sales were still booming and sporty vehicles such as the new, retro-styled Ford Mustang were favorites among empty-nesters with plenty of disposable income.
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